In this project, I worked with Dr. Rahim Kasaei — a university professor and psychotherapist — to create a cohesive visual and media presence across both website and social platforms. The project included producing and editing a series of short educational videos for Instagram, as well as designing the visual identity for the website and social media content.
My Role: Videographer, Editor, Brand Designer, Cover Illustrator
To establish a unified aesthetic, I developed a clean, modern visual language that aligned with Dr. Kasaei’s professional tone. I also utilized HiDream AI to generate custom illustrations inspired by the iconic graphic style of Gerd Arntz. These illustrations were used as part of the video covers and integrated into the video content to visually reinforce key psychological concepts.
The result was a distinctive and cohesive content package that elevated the visual presence of Dr. Kasaei’s digital platforms, enhancing audience engagement and trust.
